Constraints
I feel as though I was constrained by time and scope. I believe our group had a great work flow but we had many setbacks due to not having enough time to flesh out our ideas. Because of this time limitation, scope was another issue we encountered. I struggled with determining how broad or how specific the project should be. Many of the original ideas were specific and focused on just the Beltline as physical space. Other initial ideas were to broad in scope, involving all of Durham, which lost sight of the original project. Battling between scope with the additional pressure of a two week time constraint made this project very difficult.
Opportunity
Working in this group project made me work more efficiently than I usually do. We didn’t have time to waste. We just had to start working. Overall, I feel we had an efficient workflow, and I believe this was due to the two week time constraint. Because of the time dedicated to this project, communication was very important part of the project which would lead to the overall success of the group. This experience allowed me to work with a team on a larger and broader task. This allowed me to understand how to work both individually under set assignments for a group but allowed for collaboration with 4 other group members. After this I do have a better grasp of how to work on larger-scale design projects with 3+ team members.
Application
I have always been motivated by working in teams but I feel that in this project, it benefitted my level of focus. In this project, I feel like I was more focused because of the time restraint and I knew I had to be productive, especially in the beginning, so we could get started sooner. I believe the final deliverable was of higher quality through teamwork.
My Contribution
For this project we all worked together on researching, ideating, developing, and pushing our project forward. However, I created the final presentation for this project. Leading up to that, Anina and I worked together to help create brand colors and choose typefaces.
Presentation
https://drive.google.com/drive/folders/0BwcIIfqQRpPFdEFXTnFrd3hDY2M
Future Recommendations
I think it is important that whoever is doing this in the future feels comfortable not being too attached to the initial idea and to feel comfortable changing the project idea on a whim. It can be really easy to get stuck on this project, so you have to find ways to keep it moving and work towards the final deliverable.
GD301_Branding, Interaction, Service Design 